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Live Faster Sons with Yamaha

Faster Sons T-shirtYamaha’s Sport Heritage bike building philosophy continues to move forward and evolve. Sharing its strong belief in respecting the iconic styles and designs of Yamaha motorcycles of the past, whilst intending to push the boundaries of motorcycle technology to create amazing bikes with real character that never compromise on riding ability. Yamaha called this new philosophy ‘Faster Sons’, a name that tips its hat in respect to the bikes that came before, whilst also showing pride in the faster sons of today and tomorrow, because above all, we love to ride.

But Faster Sons is not just about the bikes, it’s also about a way of life and freedom. Therefore, Yamaha are very pleased to present the Faster Sons collection of casual clothing, inspired by its past and the stunning array of Yamaha Yard Built projects that have emerged from behind the doors of some of the World’s finest custom bike builders.

The Faster Sons clothing collection ranges from leather riding jackets, with quilted panels and period styling, to mesh trucker caps and keyrings, with every item carefully designed and branded to make you feel connected to your Sport Heritage motorcycle, even when you’re not riding.

With design and production input from names such as Dainese and Deus, quality is as you would expect from a product with the Yamaha name on it, with the fit, finish and design superbly executed using top quality materials.

The new Faster Sons casual range is available now from authorised Yamaha dealers. For details and pricing on the complete collection, please log onto our website; www.yamaha-motor.eu/uk/accessories or get down to your nearest Authorised Yamaha dealer.

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